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Thursday, September 21, 2006

The business of sports


Bentley College is introducing a new internship program to let high school students get their feet wet in the world of sports business.

The Waltham school is sponsoring five one-month internships at Major League Baseball teams in five cities. The students will work in marketing, promotion, media and other front-office areas for the Boston Red Sox, New York Mets, Philadelphia Phillies, Chicago White Sox and San Francisco Giants.

To apply students must submit a 50 to 100-word essay explaining why they want the internship via the teams' individual web sites. Bentley and the teams will jointly judge the essays based on originality, creativity, passion, interest in business and clarity, according to a statement.

Current high school students ages 13 through 18 are eligible. The application deadline is October 15 and winners will be notified next February.

-- Keith Reed

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