It takes a hardened cynic to go through this tour and not buy into the feel-good story of two guys who followed their dream, struck it rich, and made the world a better place. Pitched to the child in every ice cream lover, the tour of Ben & Jerrys Waterbury, Vt., factory facility is full of bright colors and puns as outrageous as some of the flavor names. To see ice cream being made during your tour, be sure to go on a weekday; a guide narrates a video on the weekends. Either way you end up in the Flavoroom to try the sample of the day. Thats what you were waiting for anyway, right? 1281 Waterbury-Stowe Road, 802-882-1240, ext. 2300, www.benjerry.com. Adults $3, seniors $2, 12 and under free. Tours 9 a.m.-8 p.m. through mid-August, until 6 through October and until 5 the rest of the year.