Imagine walking into your luxury hotel room in the heart of the one of the most fashionable cities in America and finding a closet, pre-stocked, with your favorite designer labels in your size and style. Heaven. In a hotel. All for you.
That's the concept from Miami's newest luxury resort, The St. Regis Bal Harbour Resort and Residences, and their partnership with Neiman Marcus.
The new service is a spin on the traditional idea of personal shopping. Neiman Marcus, which is located directly across the street from the resort in the trendy Bal Harbour Shops, will personally style a guest's closet in advance of their stay, with items hand-picked from that guest or chosen directly from a Neiman Marcus personal stylist, based on guests' taste and preferences.
Guests can also customize how their closet is dressed, whether it's an outfit for a special night on the town or a week's worth of swimwear for the St. Regis Bal Habour Resort stay. A personal shopper from Neiman Marcus will help guests will choose from the retailer’s line, at which point guests can instantly purchase a new piece or return items using The St. Regis Butler.
It's like having your own little fashion show, from the comfort of an opulent suite overlooking the Atlantic Ocean.
Of course, all of this comes with a catch. Here's the fine print, straight from the hotel: Guests have three days to decide if they wish to purchase any items presented in the Neiman Marcus Closet. Items are not available for loan and guests are required to sign an agreement when booking the service. The guest is not obligated to purchase anything and all items may be returned to the store.
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