Wednesday will be 'Dollar Beard Night' at Fenway Park

The Red Sox are likable, they have a collection of tremendous beards, and they're sizzling to the degree there's a chance that next Wednesday could very conceivably be the night they clinch their second American League East title in 18 years.

But a Wednesday night in September is a Wednesday night in September. And Fenway Park is no longer immune to the realities of the calendar, the school year, or autumn weather.

It appears as though those who wish to pay full price for their tickets should have no trouble finding as many as they want, wherever they want, this coming Wednesday night. But if the baseball isn't enough, this is how the Sox will try to entice fans to come to the park and cheer them on:

The sellout streak must be rolling over in its grave.