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When you cruise around Boston in a Mini Cooper emblazoned with the question “What makes you happier?” on its rear end, you’re going to get feedback.
At least that’s been the experience of Nataly Kogan. As a Russian Jewish immigrant who’s experienced her share of unhappiness — and with a grandfather who doesn’t even understand happiness as a goal — Kogan may seem like an unlikely ambassador of joy.
And yet, as the founder of the Boston-based Happier Inc., a firm with $2.4 million in venture capital funding, she may be precisely the right person to ponder what may be America’s trendiest emotional state.