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The Boston Globe OnlineBoston.com Boston Globe Online / Business / 2001 Globe 100

EMC chief Joe Tucci
Growth ensured EMC's number four rank. Above, CEO Joe Tucci at a Hopkinton building site. (Globe Staff Photo / Bill Greene)

'King of the hill' a target, too


Top 10 Companies

1. Teradyne Inc.
2. Analog Devices Inc.
3. LTX Corp.
4. EMC Corp.
5. Helix Tech. Corp.
6. ACT Manufacturing
7. Millipore Corp.
8. Talbots Inc.
9. Cytyc Corp.
10. FleetBoston

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MC's new chief executive, Joe Tucci, crowed earlier this year to a reporter that his company was ''king of the hill,'' the hill being the computer-data storage business.

Elsewhere, spoilsport analysts were remarking that EMC might one day be knocked from its perch.

Competitors Compaq Computer Corp., IBM Corp., and Hitachi Ltd. are all making a run at EMC at a time when the company has been forced to reduce its own sales forecasts to reflect a sharp reversal in technology investing by corporate America in recent months. And EMC's once highflying stock has been pummeled in the Nasdaq stock market rout, sinking from its high in September of $101 a share to $40.25 on Friday.

EMC also faces unknown pitfalls in a slowing economy that is widely expected to further undercut high-tech investing by corporations that have upgraded their systems.

But as data-storage demand is expected to continue, EMC can hardly be written off.

EMC's stock has rallied in recent weeks, and the Hopkinton-based company remains one of Massachusetts' biggest success stories: Its stock-market value of $64.9 billion at the end of March, after the Nasdaq tanked, made it the state's biggest company - equal in size to FleetBoston Financial and Gillette combined. EMC employs 9,000 in the state and brought in nearly $9 billion in revenue last year.

EMC's continual growth ensured its number four ranking again in The Globe 100, matching last year's showing.

Momentum is slowing this year. In February, the company said it would fall short of its revenue goal - announced in 1999 when it acquired Data General - to be a $12 billion company this year. EMC's lower estimate is for revenue to reach or exceed $10.6 billion this year.

But if EMC meets its new revenue forecast, that would be a strong 20 percent rate of growth over its 2000 sales of $8.87 billion.

And though competitors are slashing prices to grab market share, EMC remains the dominant player, extending its lead last year, according to International Data Corp. IDC found EMC's share of the global market for external storage rose to 26 percent, from 24 percent in 1999.



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