NASCAR fueled with ethanol on N.H. speedway

NASCAR has long been a marketing powerhouse, tapping the loyalty of stock car racing fans to boost sales of whatever brands adorned drivers’ vehicles -- be it soda, laundry detergent, or cars -- and earning the unofficial slogan: Win on Sunday, sell on Monday. Shown: Jeff Gordon before the start of the NASCAR Sprint Cup final practice on Friday
The Boston Globe

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By Alli Knothe, Boston.com Staff
NASCAR has long been a marketing powerhouse, tapping the loyalty of stock car racing fans to boost sales of whatever brands adorned drivers’ vehicles -- be it soda, laundry detergent, or cars -- and earning the unofficial slogan: Win on Sunday, sell on Monday.

Shown: Jeff Gordon before the start of the NASCAR Sprint Cup final practice on Friday