Saturn's new bright glow
An affordable sedan, Aura sparkles as automaker's 'halo car'
If an automaker offers a model that's dubbed its "halo" car because the high cost and luxurious appeal is meant to boost sales and cast an aura over the rest of the fleet, then why not just build one called the "Aura" and hope the rest of the lineup benefits? (Full article: 682 words)
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