THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING

Indirect route to customers works on Web

Businesses offer games, videos on popular sites

By Susan Chaityn Lebovits
Globe Correspondent / October 8, 2007

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The sweeping success of online social networks like MySpace and Facebook has created new avenues for businesses - from New Balance to TripAdvisor - to market themselves. (Full article: 805 words)

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