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On the night of the Golden Globes ceremony last month, Netflix and HBO threw dueling parties at the Beverly Hilton hotel. Bono and Julia Roberts mingled underneath a bejeweled tent as Netflix, the upstart streaming service, joined forces for the party with the Weinstein Co. and celebrated a small piece of history — its first Globe, for “House of Cards,” its splashy entrant into original programming. At HBO’s party, Matt Damon and Lady Gaga sipped drinks by the pool as the cable network toasted its two awards, pushing its total to 101.