Will Vince McMahon sell the WWE?

LAS VEGAS, NV - JANUARY 08: WWE Chairman and CEO Vince McMahon speaks at a news conference announcing the WWE Network at the 2014 International CES at the Encore Theater at Wynn Las Vegas on January 8, 2014 in Las Vegas, Nevada. The network will launch on February 24, 2014 as the first-ever 24/7 streaming network, offering both scheduled programs and video on demand. The USD 9.99 per month subscription will include access to all 12 live WWE pay-per-view events each year. CES, the world's largest annual consumer technology trade show, runs through January 10 and is expected to feature 3,200 exhibitors showing off their latest products and services to about 150,000 attendees. (Photo by Ethan Miller/Getty Images)
WWE Chairman and CEO Vince McMahon
Ethan Miller/Getty Images

Will Vince McMahon wrestle a potential WWE buyer into place? Speculation has been swirling that the CEO and chairman of World Wrestling Entertainment Inc. may sell the company.

The Stamford, Conn.-based company is worth an estimated $2.3 billion and its stock is at an all time high, according to Bloomberg News.

But TheStreet.com reports that rumors about at least one possible deal are not true.

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The financial news website, citing a source close to the situation, said AMC Networks is not in talks to buy the WWE, despite buzz to the contrary.

Sports news site Bleacher Report says it’s more likely that McMahon, WWE’s CEO and chairman, will hand the reins of the company to his son-in-law, Paul Levesque, who goes by “Triple H” in the wrestling world, and daughter Stephanie McMahon, Levesque’s wife who currently works as a company executive.