Cambridge-based Bluetrain Mobile lands $1.53 million seed round for small-screen marketing

Bluetrain Mobile, a Cambridge-based start-up that offers tools to easily craft mobile marketing websites, announced that it had raised a $1.53 million seed round from the likes of Polaris Partners, Atlas Venture, Boston Seed Capital, and LaunchCapital.

Some of the start-up’s early customers include local icons, such as the Institute for Contemporary Art. Bluetrain Mobile’s tools focus on an easy user interface that creates a clean small-screen experience focused on the customer’s goals: In this case, driving more visitors to the waterfront museum.

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