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Friendly Ice Cream Corp. history

Friendly Ice Cream Corp., the 76- year-old Wilbraham-based restaurant chain known for its ice cream and burgers, named John M. Maguire its new chief executive. He is currently the chief operating officer for Panera Bread Co. Here is a look back at some iconic products and business milestones in the chain's history.
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Friendly Ice Cream Corp., the 76- year-old Wilbraham-based restaurant chain known for its ice cream and burgers, named John M. Maguire its new chief executive. He is currently the chief operating officer for Panera Bread Co.

Here is a look back at some iconic products and business milestones in the chain's history.