 |
Bode Miller on Feb. 21 at the medal ceremony for the men’s Super Combined. (Mickael Kappeler/AFP/Getty Images) |
Seeing gold stars
Regional Olympians may have what it takes to win lucrative endorsement deals
The 2010 Winter Olympics may not produce the quantity of advertising darlings that the Summer Games do. But a few elite New England athletes may hit marketing gold - in the short term, at least. (Full article: 869 words)
This article is available in our archives:
Globe Subscribers
FREE for subscribers
Subscribers to the Boston Globe get unlimited access to our archives.
Not a subscriber?
Non-Subscribers
Purchase an electronic copy of the full article. Learn More
- $9.95 1 month archives pass
- $24.95 3 months archives pass
- $74.95 1 year archives pass
