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'The Dark Knight Rises' taps social media users to find Batman

Posted by Glenn Yoder  May 1, 2012 12:39 PM

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"The Avengers" may be preparing to assemble onscreen this week, but the team behind another superhero is already revving up moviegoers for its film's release. Batman fans hoping to get a peek at the latest trailer for "The Dark Knight Rises," which is slated to open July 20, don't have to wait until the preview debuts in theaters as a coming attraction before "The Avengers," which opens on May 4, thanks to a photo scavenger hunt social media campaign yesterday that asked the public to help the Gotham Police Department track down the sought-after hero.

The site posted a list of locations in a "police file" on and asked followers to go to spots around the world, take photographic evidence, and email or tweet their findings. A geo-location setting had to be turned on to ensure accuracy. Together, Batman fans unlocked the third trailer released for the film, seen here:

The participating Boston addresses were:
- 800 Boylston St.
- 200 Clarendon St.
- 200 Quincy Market Place
- 84 Beacon St.
- Boylston Street between Arlington Street and Charles Street
- Between Main Street and Cambridge Street
- 128 Tremont St.
- 100 Legends Way
- 4 Yawkey Way
- 193 Salem St.

Check out the latest from and review the work of locals who helped reveal the trailer. Want more superheroes? Take our quiz and find out which member of "The Avengers" you are!

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