The marketing of 'Cloverfield' has been as mysterious as the movie itself
Producer J.J. Abrams is no stranger to mind games. As the creative puppet-master behind "Lost," "Alias," and the upcoming "Star Trek" revamp, the 41-year-old has a knack for choosing enigmatic projects. "Cloverfield," his hush-hush monster movie directed by "Felicity" co-creator Matt Reeves and in theaters Friday, has even hard-core Dharma and Rambaldi obsessives happily scratching their heads. (Full article: 704 words)
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