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'Tweets' on the menu are a sweet deal

Restaurants using Twitter for cheap, effective marketing

Joanne Chang, co-owner of Myers+Chang in Boston, said she uses Twitter to update menu items and offer recipes. Joanne Chang, co-owner of Myers+Chang in Boston, said she uses Twitter to update menu items and offer recipes. (Globe Staff Photo / Yoon S. Byun)
By Devra J. First
Globe Staff / June 29, 2009

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On Dec. 2, computer consultant Jen Deaderick got on the social-networking site Twitter and posted: “Tupelo02139 is preparing.’’ It was her first missive, or tweet, on behalf of the Cambridge restaurant Tupelo, where her husband is a chef. The restaurant was more than four months away from opening. (Full article: 858 words)

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