THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING

Penzeys has a nose for selling spices

By Joe Yonan
Globe Staff / March 16, 2005

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Penzeys Spices built its business on the willingness of mail-order customers to take a risk on something that many would understandably want to sniff in advance. But as it has grown from a one-man operation into a 210-employee business, the Wisconsin company has been launching one or two brick-and-mortar stores every year since the first one opened in 1994 in ... (Full article: 356 words)

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