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One of the most obvious results of the simultaneous mushrooming and fragmentation of pop culture is that the most popular show on TV has become less popular, because the number of television channels has grown exponentially. Twenty-five years ago, TV's most-watched show -- ''Dallas" -- drew a 52 share, meaning 52 percent of the TV sets that were on were tuned to the show. Last season, the most-watched show -- ''CSI" -- drew only a 25 share. Here are more of the numbers that tell the story:
Audience share
1980-81, ''Dallas": 52
1984-85, ''Dynasty": 37
1994-95, ''Seinfeld": 31
2004-05, ''CSI": 25
Average number of TV channels
available to the average household
1990: 33
1995: 41
2000: 74
2004: More than 100
DVD releases
1997: 528
2004: 11,561
Music sales
1994: 715 million units
2004: 817 million units
Sources: